Sumbul grew up in an Army family, moving city to city with every posting. NIFT turned that map of crafts into a discipline. Eta Jewels is what came next.
Everything worth knowing before you buy silver — so the piece you choose lasts a lifetime.
“925” is 92.5% pure silver alloyed for strength. Every Eta piece is BIS-hallmarked to certify it.
Look for the hallmark, a cool weight in the hand, and no green skin marks. We stamp and number each piece.
Keep away from perfume and water, store in the pouch, and buff with the cloth provided. Re-polishing is free at our studio.
A lab-born stone brighter than diamond, hand-set in 925 for our Royal Moissanite collection. Brilliant, ethical, lasting.
Care, hallmarking, Moissanite and more — the long read for anyone choosing silver to keep.
Read the Guide →Nitya · Pravah · Parampara · Royal Moissanite. Each named, numbered, and made to be kept.
Browse the Shop →A question, a compliment, or a piece you wish we made — drop us a line. Every message reaches a real person in Ahmedabad.
